Physical product demonstrations can be restricted by factors such as resources and logistics
AR can accelerate the sales process by enabling prospective customers to instantly see how products may look in a real-world setting.
increase in click-through rates to purchase
of AR users said they purchased items they didn’t plan to buy because of AR
of shoppers would pay more if they could experience a product in AR
Case Study - Field and Forest
Increasing retail sales using augmented reality
Field + Forest develops high-quality dog food sold in retail stores. They wanted to utilise AR to transform the way the product was sold into the market.
An AR app which the sales team could use to digitally showcase the Field + Forest products in-store and on the shelf without physically having the stand and products in situ.
Our solution allowed the team to effectively communicate value and quality through quick demonstrations while analytics in the background tracked usage, engagement, and interest of retailers.
Cutting logistical, physical printing and travel costs
Deploying new, to-scale virtual product to all existing retailers in minutes to view in their real-time environment
Quickly changing the look of an environment, and renewing the product selection on display, at little expense
Enabling retail partners to make informed decisions