Augmented Reality 3D Visualisation

Expand your world

Visualise digital information in your real-world environment using a mobile, tablet or smart glasses.

Woman and a man using a phone to visualise an electric vehicle using Augmented Reality
Technician using Augmented Reality to maintain a vehicle
Engineers looking at a 3D Digital Twin using Augmented Reality
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Experiential Learning for Skills Development
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Digital Sales Demos
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Remote Technical Support
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Digital Prototyping and Design
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Overlay Digital Checklists
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Enhance Customer Engagement

88% of mid-sized companies

are already using Augmented Reality

3D Digital Twins

Visualise and interact with realistic 3D models in context, reducing costs and saving time.
Physical items, such as large scale machinery, aren’t always accessible for training purposes.
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The value of Augmented Reality is that it can be used to place scalable 3D replicas in any physical environment, such as a training room, boardroom or home. Users can interact and engage with both the detailed external and internal components of these digital twins, customising elements in real-time.
3D digital twin displayed in Augmented Reality
Technician being guided step-by-step using Augmented Reality

Step-By-Step Instructions

Overlay digital instructions onto real-world objects,

improving efficiency and reducing the risk of human-error.
Paper-based checklists and printed manuals are becoming outdated and can leave room for human error, increasing the risk of rework and injury.

Augmented Reality can be applied in these scenarios to instruct and guide staff in real-time. By overlaying step-by-step instructions onto physical equipment or a specific environment, complex tasks can be completed safely and efficiently. Integrating these tools with your existing systems can also ensure accurate record-keeping.  

Real-Time Data Overlays

Project real-time data onto physical items,

improving monitoring and minimising downtime.
Lack of on-site, real-time information means problems can arise without warning.
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Pulling your data into a single application and bringing it to life in Augmented Reality ensures your team can see live performance information in-situ. Any issues can then be addressed immediately, which prevents unnecessary downtime.        
Projecting real-time data onto machinery using Augmented Reality
Female technician receives remote support thanks to Augmented Reality

Remote Assistance

Connect in-field technicians with remote off-site support,

minimising downtime and transferring knowledge.
Across vast sites, it isn’t always possible to have more experienced technicians in the right place at the right time. 
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The remote capabilities of Augmented Reality 3D Visualisation, combined with live video streaming, allows onsite technicians to provide over-the-shoulder support wherever they are. They can directly see what the team member in the field is seeing and can guide them by drawing into their field of view. This reduces repair times and ensures safe working practices.

Digital Storytelling

Bring brands to life with immersive and interactive activations,

increasing customer engagement and driving loyalty.
In crowded markets, traditional marketing approaches struggle to cut through the noise to reach the target audience.
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Brand activations integrating Augmented Reality create dynamic and engaging experiences to be enjoyed anywhere. They can be used to enhance product packaging, enable customers to try before they buy, and maximise existing social media campaigns.
Teachers and pupils looking at Augmented Reality content
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The result was an amazing project that integrated app development, gaming, and Augmented Reality.
Ephrat Harel - Hewlett Packard
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The addition of Augmented Reality experiences within the library offers visitors something fresh and new
Simon Moore - Darlington Libraries

Applications

We've used AR 3D Visualisation to impact

Training and Skills
Maintenance
Marketing and Promotions
Sales
Communications
Doctor training using Augmented Reality

AR for Training and Skills Development

Recreate realistic working scenarios and improve knowledge retention
Traditional methods of learning aren’t effective at bridging the gap between the classroom and the real-world application.
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Augmented Reality 3D Visualisation is helping businesses and educational institutions to deliver smarter, safer, and more effective learning experiences.
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    Create tactile learning experiences
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    Safely simulate dangerous situations
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    Interact with life-size digital replicas
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    Deliver training remotely
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    Track learning outcomes in real-time
Digital checklist displayed using Augmented Reality

AR for Maintenance

Improve safety and reduce the risk of downtime
Inefficient maintenance processes can cost your business time and money.

Augmented Reality can help to improve the efficiency and effectiveness of this area by digitally overlaying accurate information onto physical objects in the real world.
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    Display checklist in field of view
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    Overlay live data in-situ
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    Deliver in-field remote assistance
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    Capture information instantly for records
Couple viewing a sofa in Augmented Reality

AR for Marketing and Promotions

Engage with your customers to generate loyalty and encourage repeat spending.
In the digital age, businesses need to work even harder to capture peoples' attention and drive them to take action.

Marketing campaigns harnessing the power of Augmented Reality can boost dwell times, increase interaction rates, and improve click-through rates.
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    Create interactive brand experiences
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    Personalise the customer journey
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    Build communities of brand advocates
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    Integrate gamification to reward customers
Engineers looking at layout of manufacturing plant using Augmented Reality

AR for Sales

Enhance your sales process to close deals in a shorter time-span
Physical product demonstrations can be restricted by factors such as resources and logistics. 

Augmented Reality can accelerate the sales process by enabling prospective customers to instantly see how products may look in a real-world setting.
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    Visualise a product in context
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    Customise products in real-time
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    Highlight features in an engaging way
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    Translate content into multiple languages
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    Track customer preferences
Employee viewing information in Augmented Reality
AR for Communications
Communicate effectively with your staff and make your messaging memorable
Traditional methods of communication, such as e-shots, can be time-consuming to implement, with limited ways of tracking outcomes.

Communication campaigns using Augmented Reality are proven to drive staff engagement and boost knowledge retention, as information is delivered in an interesting way.
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    Deliver messages using interactive 3D avatars
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    Integrate gamification to enhance engagement
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    Update messaging instantly using a CMS
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    Track content interactions
96%
reduction in human error when using AR checklisting
4x
longer dwell times for AR content when compared with video content
35%
reduction in training times when using AR

Our Process

Three steps to implementing
innovative Augmented Reality solutions

1

Investigate

Understand the challenge you need to solve

2

Innnovate


Develop a solution tailored to your business

3

Implement

Roll out a solution that will transform your business

Case Studies

Impacting business outcomes with Augmented Reality 3D Visualisation

Darlington Libraries

Bringing history to life to celebrate the refurbishment of a UK library

View Customer Story
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The Blair Project

Building a diverse talent pipeline for the UK’s electrification sector

View Customer Story
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Sishen

Reimagining in-person training to improve knowledge retention

View Customer Story
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Aston Martin logoAnglo American logoHVM CatapultCapel Manor College logoNetwork Rail logoHyundaiNissanTransnetRocheImperial LogisticsCoventry University logoWEBARenaultSasolTyne Coast College logo

Our Development Tools

Technologies we use

Platforms

iOS
Android
Microsoft Hololens
Vuzix
N-Real

Software

Unity
AR Core
AR Kit
Vuforia
8th Wall
Microsoft Azure

Common Questions

You might ask...

What is Augmented Reality?
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Augmented Reality (AR) is a 3D visualisation technology that has been around since the 1960's. It uses the camera on a mobile device, tablet or pair of smart glasses to add a 3D layer of digital content to the real world. This content can include text, visual animations, video, and audio.
What are the emerging applications of Augmented Reality?
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Due to ongoing advancements in hardware, Augmented Reality (AR) has matured into a technology with various applications in multiple sectors - retail, education, advertising, healthcare, engineering, and manufacturing. There has been a rapid uptake of AR in industrial sectors, due to its ability to streamline maintenance processes, enhance safety, and deliver remote assistance.
What is the difference between an AR app and WebAR?
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In some instances, users need to download a mobile application to access the Augmented Reality experience. This app is usually available from the iOS or Android store. However, recent advancements in technology mean AR content can now be viewed directly through a web browser as well. This does not require the user to download an app. They can access WebAR experiences simply by going to a dedicated URL.
How long does it take to build an Augmented Reality experience?
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This depends on the complexity of the solution. Once we identify how you'd like to apply the technology, we will be able to give you indicative timelines.

Let's
talk

Explore how Augmented Reality could enhance your business processes
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Fuzzy Logic Studio
Building competence at scale with Augmented Reality and Virtual Reality
Our Services
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Our Technologies
Augmented RealityVirtual RealityDigital Twins
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